Freedom System at the Inglot booth at IMATS!
One of the biggest and definitely most popular booth at IMATS was Inglot. The line for Inglot never seemed to diminish throughout both days of the show. The poor exhibitors working the booth must have seriously been exhausted by the end of the show. I don't think they got a second of rest over the span of two days.
What everyone was waiting for was the Freedom System palettes. It's Inglot's mix-match-make-your-own system. You can create palettes with face powders, blushes, eyebrow cremes, eyebrow powders, creme concealers, lip colors and of course eyeshadows!!!! I got in VERY early on Saturday and was actually the first person to make a palette at IMATS! I made two 20 pan eyeshadow palettes. The prices are going up in May, and with the 30% discount at the show, it was necessary to get forty eyeshadows! The price of the 20 pan square eyeshadow palette at the show was $72 (regularly $95).
Brown Collections - powders and cremes.
So many gorgeous shades!
Palettes can be made in round or square
This was the counter prior to anyone touching it!
Before long there would be a crowd swarming this stand!
It was hard to pick only 40!
My finished palettes!
If you missed IMATS, you can still order your palette online at http://inglotcosmetics.com. Try to buy now before the price increase in May! But even with the increase, what you get for your $ is still a great value.